At last my copy of Communities Dominate Brands has arrived, and a crcking read it is shaping up to be. Even the quotes at the chapter beginnings are fresh and new to me (though perhaps not to all). Will post more as I read though the statement:
Community activisim is the biggest change in business in 100 years
- is the boldest statement so far - particulalry in addressing how markets and marketing have changed due to technology being applied by communities.
My mouth is watering just writing about it...:)
Posted by Paul Goodison at April 27, 2005 03:39 PM | TrackBack